New York, NY- February 26, 2019– BMI® (Broadcast Music, Inc.®) is proud to announce a new licensing agreement with Flywheel Sport’s at-home fitness program, Fly On Demand. This agreement gives Flywheel the right to publicly perform more than 14 million musical works from BMI’s award-winning repertoire, enriching the fitness experience while supporting songwriters, composers and publishers around the world.
Music sets the tone for any workout and the fitness giants at Flywheel Sports are now offering the same immersive and adrenaline-pumping experience you get at their studios in the convenience of home with their Flywheel Home bike. With the best instructors from 42 studios nationwide, the Fly community supports your workout journey with curated playlists to fit your workout preference, bringing BMI’s more than 900,000 affiliates along for the ride.
“Flywheel Sports is a leader in the fitness market, and we’re excited to expand our partnership with them on this new digital initiative,” said Evan Parness, BMI’s Executive Director, Digital Licensing. “As music continues to serve emerging digital mediums such as Fly On Demand, BMI is actively working with new online services to ensure that our songwriters are compensated, and this agreement is just another great example of music and fitness coming together to create the best user experience.”
“Flywheel strongly believes in the power of music as part of our fitness experience. We are proud to partner with BMI and support the musicians and songwriters whose music helps us deliver world-class workouts to our FlyFam, both in our studios and at home on the Flywheel Home Bike,” said Matt O’Connor General Manager, Fly On Demand.
For more information on how a BMI music license can bring value to your business, please contact a customer service representative at 888-689-5264 or visit https://www.bmi.com/digital_licensing to apply for a license online.
Celebrating over 78 years of service to songwriters, composers, music publishers and businesses, Broadcast Music, Inc.® (BMI®) is a global leader in music rights management, serving as an advocate for the value of music. BMI represents the public performance rights in 14 million musical works created and owned by more than 900,000 songwriters, composers, and music publishers. The Company negotiates music license agreements and distributes the fees it generates as royalties to its affiliated writers and publishers when their songs are performed in public. In 1939, BMI created a groundbreaking open-door policy becoming the only performing rights organization to welcome and represent the creators of blues, jazz, country, and American roots music. Today, the musical compositions in BMI’s repertoire, from chart toppers to perennial favorites, span all genres of music and are consistently among the most-performed hits of the year. For additional information and the latest BMI news, visit bmi.com, follow us on Twitter @BMI or stay connected through Broadcast Music, Inc.’s Facebook page. Sign up for BMI’s The Weekly™ and receive our e-newsletter every week to stay up to date on all things music.
ABOUT Flywheel Sports:
Flywheel was founded in 2010 with a mission to be different. To be better. And to elevate indoor cycling so you can elevate your performance and have fun doing it. We developed a method that works—just ask the countless riders across our 42 studios and at home, thanks to the Flywheel Home Bike. By combining high-intensity interval training, metrics tracking, and the most motivating instructors in the country, Flywheel classes help increase endurance, boost energy, and get you in the best shape of your life. Because variety makes things more fun (and you even stronger), we also offer Precision Training, off-bike workouts available in select studios as well as in-app with a membership. When you Fly, you’re family. And everyone’s invited.
Jodie Thomas, BMI